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Tag Archives: Behavior

The #Selfie Phenomenon [INFOGRAPHIC]

What is a #Selfie, you may ask? Definition: A photo of oneself usually taken with a mobile phone and posted online to social media sites. 2005 to 2008 was dominated by MySpace, the largest social network then who started the selfie concept by letting users upload a ‘MySpace pic.’ Fast forward to August 28, 2013, when ‘Selfie’ has been officially added to Oxford Dictionary. All kinds of people from kids to important …Read More

Make Better Business Decisions by Conducting Consumer Research on Social Media

Consumer research can help to inform critical business decisions to ensure those decisions result in a positive outcome. But, consumer research can be time intensive, costly, and can yield questionable results as a result of the unnatural conditions under which participants are providing their answers and insight. Have you ever thought about utilizing social media as a supplement, or outright replacement to more traditional consumer research? Conducting consumer research via …Read More